Read about how QR codes increase product engagement:
> What is product engagement?
> Why is product engagement so important for your business and why QR codes and shortlink?
> How to improve product engagement with QR code?
It means how much engagement your product gets from its users and how your customers interact with your product at the most basic level. It also means monitoring and observing your customers so you understand how they interact with your product.
The challenge with a new or ever-changing product is that users always have to learn how to use it. Those new features are useless if users don’t know they exist or cannot figure them out to use them. If you’ve built a product that delivers real value to users, there’s some “aha moment” in their use of the product where they suddenly understand how your product helps them. They go from being casually interested in your concept to believe that they need your product to make their lives easier.
And ultimately, if your users don’t figure those new features out, they won’t get any value from them. That’s a surefire way of losing customers.
That’s where product engagement proves itself so useful. With DocDrag and its QR code generator, you put a process to improve the product document delivery, and therefore improve engagement with an efficient document sharing and access management system.
There are several techniques you can use to increase product engagement. Choosing the right one largely depends on your product, your users, and why engagement is low.
The following 4 techniques will generally help increase product engagement no matter what…
> Provide users with quick access to your product documents vis QR code and Shortlink
When a user first gets your product, they need to reach the product documents as soon as possible. They need to experience the value of your product. Educate your customer by offering great content. QR code on products is becoming a more common form of training. Mobile learning with QR codes allows your customers to leverage learning on the go through mobile devices like tablets and smartphones. Videos are a useful and engaging tool as they are short, to-the-point, and explicit in nature, and easily can be watched and viewed via scanning a QR code or clicking on shortlinks.
> Provide access to online product training and manuals by QR code and Shortlink for your customers
When a user first gets your product, they need proper training or easy access to your manuals, and let’s make it online for them, anywhere and anytime available for users. QR codes are the most trending and rapidly transforming form of training. This can be leveraged for both small and large groups. Though the investment this training methodology asks for is quite less, the learner engagement rates are often found to be remarkably high. It is because of the flexibility that Scanning QR code offers. your customers can learn and absorb information at their convenience with the help of a smart device and internet connection by just scanning your QR codes and using the generated shortlinks.
> Provide users Mobile Learning possibility with QR code and Shortlink access
providing information and training documents via QR code is a solution to train on-the-go employees and customers anywhere, anytime. Mobile learning with the help of QR codes is an essential tool quickly growing in popularity. There is no platform more familiar than a smartphone. People check their phones multiple times a day and use them to look up information regularly. When it comes to customer training, there are many advantages to using mobile learning with just scanning your QR code to get access to your documents, links, or any information. Mobile learning is a way that engages a multigenerational audience. Using mobile learning with QR codes also gives customers 24 x 7 access to learning materials and your product documents. This makes it easier for your customer to look up information and train whenever they want to. Giving the right flexibility to customers to learn and grasp product information will help QR code to retain knowledge for a longer duration. Like other online platforms, mobile learning via QR codes gives customers a way to practice their skills and instantly receive unbiased feedback.
Let your users be proud of using your product by getting to know how to use your product by attaching QR code to your products.
> Market new products and features from your document and training product with QR codes and shortlink.
The easier it is for your users to reach your documents via QR codes, the more they will stick around long-term. Let your users be proud of using your product by knowing how to use your product with quick access via QR code anytime and anywhere.
It truly is the difference between retention and churn. If that’s not important, then what is? Now let’s move on to the part you’ve been waiting for and just sign up free for the DocDrag trial. You can contact us for more information.